New Editorial System Sophora

CMS of the subshell GmbH manages multimedia content? technical relaunch to the semi-finals of the Champions League runs smoothly, Hamburg April 19, 2012. The ARD offer works with a new CMS. The CMS Sophora of the Hamburger subshell GmbH in use is for the delivery of current news, events, images and multimedia content from the world of sport. The changeover went smoothly at the 17.04.2012. Was one reason for the decision of the competent ARD broadcaster WDR the unification of the content management systems? also offering works with Sophora On the day of the relaunch, Sophora has proven itself with current information about the Champions League semi-final Bayern Munich vs Real Madrid. The WDR editorial himself was in charge of the technical exchange of systems.

Erik Felske, Manager of the editorial office, welcomes the work with the new CMS: just in time for the Champions League match we have converted on a system, that modern and cope with the demands of a currently working editorial in every respect? a good feeling for Editors and technicians.” The integration of dynamic tables is one of the pluses of Sophora. Moreover the new CMS integrates easily into existing structures. Jan Boddin, Managing Director of subshell GmbH welcomes the smooth changeover: “a technical system change makes special demands on the technology on a user-intensive day of football. Sophora has once again shown its high performance. The Fussball – Bundesliga season finale will manage also confidently our system.” Sophora is continuously optimized by the Hamburg subshell team. The content-management-system Sophora the Hamburg company subshell GmbH offers with Sophora a user-friendly high-end CMS for all editorial tasks, that is optimized for cross-media publishing for different devices.

An intuitive interface, easy to use and yet powerful search, a continuous drag & drop and an integrated image editor are among the features of Sophora. As a desktop application allows a Sophoras Editor Work faster than traditional Web applications. In addition, the CMS is fully scalable. About the subshell GmbH, the subshell team is specialized in the care of companies with high demands on its publication and content management. The customer base of subshell including Bayerische Rundfunk, Bundeszentrale fur politische Bildung, the first, Hessischer Rundfunk, MDR, NDR, Radio Bremen, Saarlandischer Rundfunk, include music Germany, WDR and ZDF, universal. The subshell GmbH was founded in 1999 with the aim, to depict complex processes into simple and fast software solutions for companies. The Hamburg’s HafenCity is headquartered. subshell GmbH, Hong Kong 5, 20457 Hamburg, Tel. 040? 431 362 0, press contact: Ulrike Beckmann, concept + communication, Bahrenfelder Kirchenweg 13, 22763 Hamburg, Tel. 040 64 66 88 52,,